Investors who are interested in supporting forward-thinking alternatives to the current food system are likely to be interested in plant-based investment strategies. Plant-based investing means supporting the transition from animal-based products to plant-based products, through the companies in which one invests.

Just as most vegetarians and vegans would never consider buying meat products, those who can invest have no desire to buy mutual funds that own companies that profit from the exploitation of animals.  Fortunately, most sustainable funds steer clear of the worst offenders (like factory farms), but a few do own companies such as fast food chains, which sell a lot of animal products, so investors should look into the details. Another way they can support plant-based investing is by investing in fund companies which are engaged in shareholder advocacy on this topic.

Investors are increasingly recognizing the power and promise of this investment strategy – whether they call it plant-based investing, vegan investing, or cruelty-free investing. If you have a financial advisor or mutual fund company, let them know today that you are looking for vegan investment opportunities. The rest of us, along with the animals, will thank you for it!