Subway has become the latest fast-food chain to jump on the plant-based protein bandwagon by releasing a new meatless meatball sub. Subway has announced that it will test a sub with plant-based meat, vegan, the Beyond Meatball Marinara, in 685 North American restaurants this September.
“Our guests want to feel good about what they eat and they also want to indulge in new flavors,” said Len Van Popering, Subway chief brand and innovation officer, in a statement. “With our new plant-based Beyond Meatball Marinara sub, we are giving them the best of both worlds.”
The sandwich will feature marinara sauce and provolone cheese on meatballs. Hold the Provolone and choose 9 grain or Italian bread to keep it vegan. This option will be an alternative to their vegetarian patty, which has long been available, but includes a little egg. There’s no mention of whether or not the Beyond Meat-based sub will carry a premium over its regular counterparts.
Plant-based and vegan fast-food options keep sprouting up. There’s quite the competition between Beyond Meat and the Impossible Burger to get their products into as many restaurants as possible. This latest news about Subway follows the launch of the Impossible Whopper at Burger King and other locations. Look out for more meat-free products coming soon to restaurants near you!